The name Wicked Start, while irreverent and fun, is also a play on a slang definition of “wicked,” meaning masterful. A "wicked start" is a masterful way of starting a business. At Wicked Start, we believe entrepreneurs and small business owners are on the forefront of business today, leading change and innovation with great ideas.
Starting a business is one of the biggest decisions that you will ever make, and it can be as daunting as it is exciting. To be successful, you must take lots of personal, financial and planning considerations into account. At Wicked Start, our objective is to combine a practical, manageable business approach with a dose of “heart” to manage these considerations during the entire start-up process. This “heart” is compassion, which plays an instrumental role in how you create, drive and build a successful business on based on principles, integrity, and best practices. By injecting compassion into your solutions, you will find a healthier business in the long term and a healthier bottom line.